1. Set the geographic boundary before reviewing stories
Rossville is a CDP in Baltimore County, Maryland. A Rossville page, a Baltimore County page, a Maryland page, and a broader metropolitan-area page would not represent the same audience. Before considering Legal News, decide which geography the firm actually serves and which stories fit that boundary. Bosseo’s public Legal News description says its product matches stories to a firm’s practice areas and state, while its public page describes local and national legal-news sources monitored for a state. Ask how the proposed scope would treat Baltimore County incidents, Maryland legal changes, and stories with no clear connection to the firm’s service area.
Recommended approach
Bring a written geographic rule to the consultation: Rossville only, Baltimore County, Maryland, or a deliberately defined combination. Ask for examples of inclusion and exclusion before approving coverage.
