1. Define the Beltsville response boundary before changing the phone path
Beltsville is a CDP in Prince George's County, not a separate law-firm market proven by the population estimate alone. If your firm serves Beltsville, decide which calls belong to the same intake path: calls from Beltsville, calls from elsewhere in Prince George's County, existing clients, prospective clients and callers outside your service area. Population can help name the place your firm serves, but it cannot tell you how many people will call or which practice areas they need.
Recommended approach
Write the service-area language and routing rules your team actually uses. During a consultation, review whether the AI should collect location, practice area, urgency and contact details without promising representation or making a legal determination. Keep geography as a qualification field rather than treating Beltsville’s population as a forecast.
