What does Bosseo say Lead Attribution shows?+
Bosseo’s public page describes a record containing channel, referrer, landing page, device, session detail and intake answers. It also describes calls joining the journey and information rolling into the ROI Dashboard.
Can it distinguish Tallulah from Madison Parish?+
That depends on how your firm’s pages, intake fields and reporting are structured. Tallulah is a municipality recorded in Madison Parish. Ask Bosseo to review the geographic distinctions your firm needs rather than assuming the product will create them automatically.
Will attribution prove that a channel will produce cases?+
No. It can support review of recorded journeys and outcomes, but past or current attribution does not guarantee future leads, signed cases, revenue, search visibility or return on spend.
Do we need to change our intake process?+
Bosseo’s public page says attribution runs behind the scenes and that staff can continue working as they do. Your firm should still review which intake answers, call records and outcome statuses are available and how ownership and follow-up work.
Does it cover phone calls as well as forms?+
Bosseo says calls can join the same journey record, including the transcript and case-type tag from the phone system. The practical result depends on the records and tools available to your firm, which should be reviewed before implementation decisions.
How is this different from an aggregate traffic report?+
The product is described as connecting a specific lead’s journey and intake information to later outcomes. An aggregate report may show overall activity but does not necessarily connect one inquiry to a source, case type or recorded matter outcome.
