1. Start with the geography you actually serve
Crestwood city is recorded as a municipality in Oldham County, Kentucky. That is the available geographic relationship; it does not establish a broader metropolitan market or show that people throughout the county seek the same legal services. A news page can become misleading if a firm treats Crestwood, Oldham County and Kentucky as interchangeable. Bosseo’s public Legal News page describes monitoring local and national legal-news sources for a firm’s state and matching stories to its practice areas. It does not establish a Crestwood-specific source list, local client base or local performance result.
Recommended approach
Before approving a scope, write down whether your firm wants coverage for Crestwood, Oldham County, Kentucky, or a combination. Ask how each story will be evaluated against that scope. Keep a separate record of the place named in the underlying event, the jurisdiction of the legal issue and the communities your firm is prepared to serve.
