1. Set the geographic boundary before choosing stories
Atlantic is recorded as a municipality in Cass County, Iowa. That relationship matters because a page about an event, law or court development can be locally relevant without treating Atlantic, Cass County, Iowa and a wider metropolitan area as interchangeable. A review should therefore identify the geographic language appropriate to each practice area. Some coverage may concern Atlantic. Some may concern Cass County. Other stories may be statewide and useful only when they create a clear question for Iowa readers. Do not expand the geographic claim simply because a story is interesting.
Recommended approach
Ask Bosseo to review a proposed coverage boundary for Atlantic, Cass County and Iowa. Decide which locations belong in page titles, explanatory text and calls to action, and which should be omitted unless the story itself supports them.
