1. Define the geographic footprint before discussing scale
Bosseo’s public programmatic SEO page describes two geographic choices: the whole state or only counties selected by the firm. Jasper is in Dubois County, so a county-level discussion can begin with the relationship between the city and that county without treating Jasper’s population as proof of demand. A city page and a county footprint are not interchangeable. A firm may serve clients in Jasper, elsewhere in Dubois County, or in additional Indiana counties; that service boundary should come from the firm, not from the city’s population record.
Recommended approach
Bring a written list of counties and cities the firm actually intends to serve. Ask Bosseo to show how the chosen footprint would affect the proposed service-and-location coverage, what would be excluded, and how the firm could review an expansion decision later.
