1. Start with the geography your firm actually serves
Your attribution design should therefore preserve the distinction between Hidden Valley, Dearborn County, broader service areas and individual inquiries. A location label should describe where an inquiry belongs; it should not be treated as a predicted lead source.
Recommended approach
Ask Bosseo to review how your intake records capture service area, matter type and source. Decide whether Hidden Valley should be a selectable service-area value, a page or referral context, or simply part of the address information available by the prospective client. Keep those fields separate from channel data so a location does not get mistaken for a marketing result.
