1. Start with Elwood’s actual geographic scope
Your firm should decide whether “local” means Elwood alone, both Madison and Tipton counties, or a broader Indiana audience. The Census record identifies Elwood city and its relationships to Madison County and Tipton County; it does not establish where prospective clients search, whether a story will attract inquiries, or which county should receive emphasis. A page about an Indiana legal development may be relevant to an Elwood firm without being an Elwood-specific page. Conversely, a highly local incident may require careful review before your firm comments on it.
Recommended approach
Bring a written service area to the consultation. Separate Elwood, each listed county, and any wider Indiana coverage you are prepared to handle. Ask how story relevance would be judged across those boundaries and whether your approval standards differ for statewide developments, county matters, and Elwood-focused events.
