Use Anderson as a service boundary, not a demand forecast
Your firm may serve Anderson, Madison County, other Indiana communities, or a combination of territories. Those relationships should be stated accurately before intake performance is reviewed. Anderson city is a municipality in Madison County; the Census estimate describes the city, not every household, individual, caller, or prospective client in the county. Population therefore should not be converted into an assumption about legal inquiries or staffing. The practical starting point is to define which calls belong in the review: calls from people seeking representation in Anderson, calls connected to Madison County matters, or a broader Indiana intake area. Keep those categories separate if your practice serves more than one geography.
Recommended approach
Write down the geographic scope used by your firm and identify which matters are eligible for review. In a consultation, ask how Intake Coach would distinguish the service areas your attorneys actually accept. Do not approve a staffing or marketing decision based only on the Anderson population estimate.
