1. Start with Plano’s actual service boundary, not a demand assumption
Plano is recorded as a municipality in Kendall County, Illinois. The 2020–2024 ACS five-year population estimate is 12,203, with a margin of error of 722. That is eligibility and geographic context only. It does not establish legal need, call volume, search demand, competition, language preference, staffing requirements, leads, cases, or revenue. For your firm, the practical intake decision is to define which callers and matters belong in the review: people contacting the office from Plano, callers seeking service in Kendall County, or a broader Illinois practice area. Intake Coach can then be evaluated against the call categories your firm actually handles rather than against a population number.
Recommended approach
Before booking, write down the geographic and practice boundaries your team uses when deciding whether a caller is a fit. Ask Bosseo how those boundaries would be reflected in call review and case-type tagging. Keep Plano, Kendall County, and Illinois as distinct scopes in your internal reporting.
