1. Replace the blank-form opening with a guided explanation path
A contact form commonly asks for a name, contact details and a free-text description. Bosseo’s public Video Intake page describes a guided survey delivered with video instead of a blank form. The visitor taps an intake prompt and answers one question at a time. The stated purpose is to help visitors explain what they need while organizing the inquiry by case type, urgency and fit. For a Park Ridge practice, the useful question is not whether the city’s population guarantees more inquiries. It is whether a visitor looking for a Cook County law firm can understand the next step without having to write a complete legal narrative before anyone responds.
Recommended approach
Review the first screen, the video language and the questions shown to each practice-area visitor. Remove questions your team does not use. Keep the path focused on information needed for an initial qualification decision, and make clear that completing an intake is not the same as forming an attorney-client relationship.
