1. Start with the geographic boundary your firm actually serves
The U.S. Census Bureau records Olney as a municipality in Richland County, Illinois, with a 2020–2024 ACS 5-year population estimate of 8,577 and a margin of error of 277. That is location context, not evidence of legal-news demand, competition, search volume, case volume or revenue. A Legal News review should therefore distinguish Olney from Richland County and from statewide Illinois coverage. Those are different geographic scopes, and a story relevant to Illinois may not be appropriate for an Olney-focused page. Bosseo’s public Legal News description says stories are matched to a firm’s practice areas and state. Your consultation should determine how that statewide capability would be narrowed or organized for the people you intend to serve.
Recommended approach
Write down the firm’s actual service area before approving a news program. Decide whether the site should address Olney, Richland County, other Illinois communities, or a defined combination. Ask to see how geographic relevance would be handled when a story is statewide but its practical effect is local. Do not use the Olney population estimate as a forecast of readership or inquiries.
