1. Start with Markham’s actual service boundary
Markham is a municipality in Cook County, Illinois. The 2020–2024 American Community Survey five-year population estimate for Markham city is 11,355, with a margin of error of 28. That fact describes the place; it does not establish call demand, legal need, competition or staffing requirements. For your firm, the useful question is narrower: which callers do you intend to serve in Markham and elsewhere in Cook County, and which calls should the answering system treat as relevant?
Recommended approach
Define the geographic and service boundaries in your firm profile. Separate Markham matters from calls involving other communities, existing clients, opposing parties, vendors or people seeking services outside your practice. Review whether the AI should collect location as part of the initial conversation, then decide how your team will handle a caller whose matter is outside the firm’s scope.
