1. Start with the right geographic boundary
Bosseo describes Legal News as monitoring local and national legal-news sources for a state and matching stories to a firm’s practice areas. Lincolnshire’s official geographic relationship in the Census record is Lake County, Illinois. That gives your review a precise starting point, but it does not mean a story about Lincolnshire will be the right subject for every firm, or that countywide coverage reflects activity in the village. A personal-injury firm, criminal-defense firm and estate-planning firm may each need different story filters and different explanations for readers. Decide whether the intended audience is Lincolnshire, Lake County, Illinois more broadly, or another service area your firm actually serves.
Recommended approach
Write down the geographic scope you want reviewed before discussing topics. Ask Bosseo to show how a proposed story would be judged against that scope and your practice areas. Keep municipality, county, metropolitan area, state, household and individual references separate in your own reporting.
