1. Start with the geography your firm actually serves
Downers Grove is a municipality in DuPage County, Illinois. The 2020–2024 American Community Survey 5-year estimate records 50,054 residents, with a margin of error of 79. That figure describes the village’s population; it does not establish legal demand, search activity, competition, staffing requirements or expected intake volume. Video Intake should therefore use geography as a qualification question only where it affects your eligibility rules. For example, your flow may need to ask where an incident occurred, where a party lives, or whether the matter is within your service area. The correct question depends on your practice and operating rules.
Recommended approach
Bring your actual service-area boundaries to the review. Decide whether Downers Grove, DuPage County and other Illinois locations should appear as separate answers, a single eligibility question, or an escalation path. Do not use the population estimate to set a conversion target.
