Does the Waimanalo population estimate prove that my firm will receive leads?+
No. The 2020–2024 ACS 5-year estimate for Waimanalo is 6,054, with a margin of error of 1,004. Population is geographic context and eligibility evidence only; it does not establish demand, competition, search volume, leads, cases or revenue.
What does Bosseo say the ROI Dashboard tracks?+
Bosseo’s public page describes keyword rankings, Top 3 and Top 10 counts, SERP features, AI citations, calls, recordings, transcripts, case-type tags, forms, video intakes, source attribution, review metrics and trends. Confirm the applicable scope and definitions for your firm.
Can the dashboard report Waimanalo separately from Honolulu County?+
That is a measurement question to confirm with Bosseo. Waimanalo and Honolulu County are different geographic scopes, so ask how labels, pages, calls and leads would be assigned before treating a figure as Waimanalo-specific.
What should our firm define as a lead?+
Define it in writing before reviewing performance. Useful distinctions may include Potential New Client, Current Client, Other, spam, qualified matter and signed matter. The public page describes these classifications, but your firm should confirm the rules and correction process.
Does a ranking or AI citation guarantee a client?+
No. A ranking, SERP feature or AI citation is a visibility signal, not proof of a call, qualified matter or signed case.
What should we ask about access to call data?+
Ask who can access recordings and transcripts, how permissions are assigned, how misclassifications are corrected, and how sensitive information is handled. Confirm the answers for your firm before using call-level data in partner or intake reviews.