1. Set the geographic boundary before choosing stories
Wailuku is a census-designated place in Maui County, Hawaii. A Wailuku page, a Maui County page, and a statewide Hawaii page do not represent the same geographic claim. Legal News should therefore be evaluated against the places your firm actually serves, not against a population number alone. Ask whether a proposed story is relevant to Wailuku, Maui County, Hawaii, or another location your practice covers. A statewide legal development may be useful to a Hawaii practice, while a geographically narrow incident may require careful wording so the page does not imply facts beyond the reporting.
Recommended approach
Define acceptable geographic coverage by practice area before reviewing pages. Require each proposed article to state what is known, identify the appropriate geographic scope, and avoid treating Wailuku’s population estimate as proof that a topic will produce clients.
