1. Separate visitor location from the market you intended to reach
A visit associated with The Acreage does not by itself prove that the person is a resident, that the matter belongs in your target market, or that a local page created the inquiry. Likewise, a page aimed at The Acreage may be visited by someone elsewhere in Palm Beach County or Florida. Lead Attribution preserves the city or product landing page, campaign context and referrer so your firm can review those distinctions instead of treating every local signal as equivalent. The Acreage’s status as a CDP and its Palm Beach County relationship are measured location facts, not evidence of demand.
Recommended approach
Decide which geographic questions matter to your intake team before reviewing results. For example, you may want to distinguish a visit to a page about The Acreage from a visitor location signal, then compare both with the practice area and qualification outcome. Do not use population as a substitute for a market test.
