1. Start with Pelican Bay’s actual service boundary
the Census record identifies Pelican Bay as a CDP in Collier County. It does not establish the size of a legal market, the number of households seeking counsel, search behavior or competition. If Pelican Bay is one part of your service area, the intake should avoid implying that every visitor belongs to the same matter type or geography. Your questions can ask where an issue occurred, where the person is located and whether your firm serves that location. Those are intake decisions for your firm, not conclusions drawn from population data.
Recommended approach
Define the geographic questions your staff needs before selecting the Video Intake path. Keep Pelican Bay and Collier County distinct in your internal review, and decide whether other Florida locations should be accepted, referred or screened separately.
