1. Define the service area before evaluating a call
A caller may say McGregor, another Lee County community, or a location outside the firm’s intended service area. the available local data identifies McGregor CDP and its relationship to Lee County, but it does not define a firm’s service territory. Intake therefore needs a location question that is clear without implying that every McGregor caller is eligible for representation. Intake Coach’s product approach explicitly includes coaching on city versus county. Its call analysis can be used to identify whether staff clarified location and whether the next step matched the firm’s actual geographic scope.
Recommended approach
Decide which locations require attorney review, referral, or decline handling. Then assess calls against that decision rather than treating a city name as a qualification by itself.
