01Service-and-location footprint planA reviewable scope covering the firm’s actual legal services and selected places or counties, including whether Leisure City, Miami-Dade County and other locations are distinct targets.
02Useful page content standardA written standard for accuracy, relevance, service detail, firm information, metadata, structured data and image alternative text, informed by Google’s guidance on scaled content.
03Dedicated service-and-location pagesBosseo describes pages for combinations of a firm’s legal services and locations within the chosen footprint. The firm should approve only combinations it can accurately support.
04Internal linking and structured data reviewBosseo’s reference describes state, county, city and service linking plus JSON-LD structured data. Review the proposed implementation for duplication, clarity and factual correctness.
05Sitemap and indexing reviewBosseo describes managed XML sitemaps, search-engine submission and index monitoring. Confirm how the firm will inspect coverage without treating indexing or display as guaranteed.
06Rank and outcome measurement reviewBosseo describes rank tracking and an ROI Dashboard. Define which rankings, visits, inquiries and matters the firm will review, while keeping measured results separate from forecasts.