1. Start with the Hunters Creek geography, not a generic city list
The evidence identifies Hunters Creek as Hunters Creek CDP in Orange County, Florida. That is narrower than treating every nearby community, the Orlando metropolitan area or all of Florida as the same market. A service-area plan should distinguish Hunters Creek from other places and should not treat a county, metropolitan area and individual community as interchangeable. Bosseo’s published product information supports choosing a statewide footprint or limiting coverage to selected counties. It does not establish that a statewide plan is appropriate for your firm.
Recommended approach
Ask Bosseo to show how Hunters Creek would fit within your actual service area and whether Orange County is the right initial boundary. Review every proposed place against where the firm genuinely serves clients. Expand only when the firm can support the location and service claims on the resulting pages.
