1. Start with the actual Heathrow service area
Your firm may serve a wider area than Heathrow, and the answering experience should capture the caller’s actual location rather than treating every call as a Heathrow matter.
Recommended approach
Define the locations your intake team needs to distinguish: Heathrow, other parts of Seminole County, other Florida locations and any areas outside your service scope. Ask callers for the incident or matter location when it affects jurisdiction. Keep the place label, county and state as separate fields so a summary does not confuse Heathrow with the broader county or with Florida generally.
