1. Start with the geography your firm actually serves
DeFuniak Springs city and Walton County are different geographic scopes. A caller may identify with the city, another community in Walton County, or a location outside the firm’s intended service area. Intake Coach is designed to coach on city versus county, so the intake conversation can capture the distinction rather than relying on a broad “local” label. the $1 recorded county relationship; it does not say that every Walton County resident is a prospective client or that every city caller fits the firm’s practice.
Recommended approach
Define the location questions your team should ask, the locations your firm accepts, and the situations that require attorney review. Use the same rubric across calls, then inspect whether location is confirmed before the conversation moves to fit or follow-up.
