Conway is a defined service area, not a demand forecast
The U.S. Census Bureau records Conway as a census-designated place in Orange County, Florida. Its 2020–2024 ACS 5-year population estimate is 12,928, with a margin of error of 1,116. That establishes the geography and the population estimate; it does not establish legal demand, search volume, language preference, competition or likely case revenue. For software planning, the relevant question is how your firm actually serves Conway and the surrounding locations it has chosen to accept—not what a population number might imply.
Recommended approach
Map the locations your firm serves, the offices or teams involved, and the point at which a Conway inquiry becomes an active matter. Keep Conway, Orange County, the wider metropolitan area, Florida and individual households as separate geographic concepts in your requirements.
