1. Keep Citrus Hills geography separate from targeting
The 2020–2024 ACS five-year population estimate is 9,304, with a margin of error of 789. Attribution should therefore distinguish where a visitor appears to be located from the market your firm selected for a campaign or landing page. A visitor in Citrus Hills may be researching service for another location, while a person outside Citrus Hills may be seeking a firm that serves Citrus Hills. Treating those observations as interchangeable can distort budget and intake decisions.
Recommended approach
Ask Bosseo to show how the proposed measurement separates visitor location from the geographic market targeted. Review Citrus Hills, Citrus County and any broader Florida service areas as separate decision labels rather than treating them as one audience.
