1. Start with the firm’s actual geographic scope
Hockessin’s recorded relationship to New Castle County gives a firm a precise place to begin, but it should not be treated as the entire service market. Your firm may serve Hockessin, other parts of New Castle County, Delaware more broadly, or a defined set of metropolitan areas. Those are different geographic choices. Bosseo’s public Legal News description says its monitoring is matched to a firm’s practice areas and state. Before evaluating the product, decide whether a Delaware story is relevant to a Hockessin audience, a countywide audience, or clients elsewhere in the state. A page about a statewide law change may be useful to a Hockessin firm; a story tied to a distant location may not be.
Recommended approach
Bring a written service-area map to the consultation. Separate Hockessin, New Castle County, Delaware, and any broader area your firm intentionally serves. Ask how those boundaries would affect story selection, page language, internal links, and inquiry review.
