1. Set the geographic boundary before discussing coverage
Windsor is recorded as a municipal town in Connecticut and has a recorded relationship with the Capitol Planning Region. Those are different geographic facts, and neither automatically defines the clients your firm accepts. A Windsor office may serve people in the town, elsewhere in the region, statewide or in a narrower set of communities. Bosseo’s public product text describes monitoring for a firm’s state and matching stories to its practice areas. It does not establish that every Windsor-related story will be selected, that a particular town will produce searchers or that a page will generate an inquiry.
Recommended approach
Write down the geographic scope you want each page to address: Windsor, the Capitol Planning Region, Connecticut statewide, or another clearly defined area your firm serves. Ask Bosseo how that scope affects story selection, page language and calls to action.
