1. Define the audience beyond the town boundary
A Lebanon law firm may serve people in the town, throughout the Southeastern Connecticut Planning Region or elsewhere in Connecticut. Those are different geographic scopes, and a Legal News program should not blur them. A page about a Connecticut law change may be relevant statewide, while a page about an incident may need narrower geographic language. The Census record identifies Lebanon’s municipal-town status and its relationship to the Southeastern Connecticut Planning Region; it does not show where a firm’s clients come from. Before approving coverage, identify the locations the firm is actually prepared to serve and the locations that should not be emphasized.
Recommended approach
Map practice areas to service geography before choosing coverage rules. Review whether each proposed page should address Lebanon, the Southeastern Connecticut Planning Region, Connecticut or a broader audience. Do not use the town’s population estimate as a proxy for demand or as a reason to publish a geographic claim.
