1. Turn a Columbia visitor’s uncertainty into a defined next step
Bosseo describes Video Intake as a guided survey on a law firm’s website. A visitor selects an entry point such as “See if you have a case,” answers one question at a time and provides information organized around the firm’s practice areas. That approach is materially different from asking every visitor to write an open-ended paragraph. Columbia’s geographic identity matters here because a local firm should decide whether its website serves Columbia alone, the wider Capitol Planning Region or another defined Connecticut service area.
Recommended approach
Write the service-area rule before reviewing questions. Decide whether Columbia is a standalone routing choice, part of a broader Connecticut region or simply one location within a larger intake path. Then identify the first answer that should determine whether a visitor continues, receives a different instruction or needs human review.
