1. Start with Brooklyn’s actual service area
The relevant geography is Brooklyn, Connecticut, in the Northeastern Connecticut Planning Region. A firm may serve people in Brooklyn and elsewhere in Connecticut, but those are not interchangeable audiences.
Recommended approach
Write down the locations and matter types the firm is prepared to review before designing the survey. Decide whether a Brooklyn visitor should follow the same path as an inquiry from another Connecticut location, and identify any location question needed for eligibility.
