2. Map the handoff before choosing automation
Bosseo describes Automation as a connection between a firm’s marketing, intake and operations. Bosseo identifies a flow in which a lead is captured, logged and tagged, synced into systems, and made ready for staff action. It also describes website-to-CRM synchronization, routing, task assignment, follow-up and case-management handoffs. The relevant question for your firm is where information currently stops moving: at an inbox, inside a form, between a CRM and case-management platform, or with an unassigned callback.
Recommended approach
Document the current path for each important inquiry type. Record the starting channel, required information, responsible person, escalation point, follow-up decision and destination system. Then ask Bosseo to distinguish what can be connected from what still requires professional judgment.