What does Bosseo Lead Attribution show for a lead?+
Bosseo describes a record that can include the channel, referrer, landing page, device, prior sessions and intake answers. Bosseo also describes connecting calls and tracking outcomes through consultation and signed case. Ask during the consultation which fields would be available for your firm’s setup.
Can it distinguish a Todd Creek inquiry from another location?+
The available materials establish Todd Creek as a CDP in Adams County, but they do not state a particular location-identification configuration for your firm. Ask how your intake and journey records would preserve the geographic distinctions your firm needs.
Does attribution prove that a marketing channel caused a case?+
It can provide a recorded journey and connect source information with intake and outcome records as described by Bosseo. The firm still needs consistent definitions, accurate records and appropriate judgment before treating a channel as the cause of a signed matter.
Does it track phone calls as well as forms?+
Bosseo’s public Lead Attribution page says calls can join the same journey record, including the transcript, case-type tag and web journey. Confirm the call information and outcome fields relevant to your firm during the review.
Do we need to rely on a client’s answer about how they found us?+
Bosseo presents attribution as a way to reduce reliance on an informal “How did you hear about us?” answer by connecting journey information to the lead record. Your firm should still decide how staff will handle missing, conflicting or incomplete information.
Can this tell us whether a Todd Creek page is working?+
Bosseo describes page-level roll-ups and identifying pages that produce cases. That does not guarantee crawling, indexing, visibility or inquiries. Google says scaled pages need original value, accuracy and relevance, so evaluate both page quality and the records that follow.