1. Set the geographic boundary before reviewing stories
That relationship matters because a story can be relevant at several different levels: an incident in Gunbarrel, a Boulder County development, a Colorado statute or a statewide appellate decision. Those are not interchangeable audiences. Conversely, a Colorado rule may matter to a person in Gunbarrel even when no local incident is involved. Bosseo describes Legal News as monitoring local and national legal-news sources for a firm’s state and matching stories to practice areas. The public description does not establish that every Gunbarrel or Boulder County outlet is included, so geographic coverage should be confirmed rather than assumed.
Recommended approach
Ask Bosseo to map proposed coverage into clear geographic categories: Gunbarrel, Boulder County, Colorado and any broader area the firm actually serves. Review sample story types for each category and decide which locations belong in titles, explanations and calls to action.
