1. Define the geography before you judge performance
A local dashboard is only useful when its geographic labels match the question you are asking. Yorba Linda is a municipality in Orange County, not a synonym for the county or the state. If your partners want to know how a Yorba Linda service page performs, that should be a different reporting question from how the firm performs across Orange County or California. Bosseo’s public page describes tracking for service-and-city targets and says the dashboard can show which cities produce calls. That makes geographic definitions a practical acceptance criterion, not a cosmetic label.
Recommended approach
Before reviewing results, write down the locations and practice areas the firm wants to distinguish. Ask Bosseo to show how a Yorba Linda inquiry would be represented, what broader geography would appear separately, and how ambiguous or multi-location matters would be handled. Do not treat the city’s population estimate as a forecast of demand.
