1. Set the geographic scope before asking for reviews
A Walnut firm may serve clients in the city, elsewhere in Los Angeles County, or across a wider California practice area. Those are different audiences. A review program should therefore begin with a clear question: which clients and matters may appropriately be invited to describe their experience with this firm? The answer should reflect the firm’s real service area, not a population-based assumption about legal need. Bosseo’s public page positions its service around a law firm’s Google Business Profile and clients of that firm. It describes requests to past clients and automated requests for new clients. Ask how those audiences will be defined when your practice serves Walnut and locations beyond it.
Recommended approach
Document the geographic scope of your firm’s client base and the profile or profiles that represent it. Separate Walnut from Los Angeles County and from any broader California coverage. During a consultation, ask how the service handles clients who live outside Walnut, matters with sensitive facts and clients who should not receive a request.
