Start with the geography your firm actually serves
The Census record identifies San Jacinto city and its relationship to Riverside County. It does not establish that every inquiry comes from the city, that a person searching from elsewhere wants a San Jacinto attorney, or that a city page generated a matter. Those distinctions matter when a dashboard displays location, page and source data. Ask how the proposed view would separate San Jacinto activity from broader Riverside County activity and from contacts outside your intended service area.
Recommended approach
Before adopting any report, write down the geographic labels your firm will use: San Jacinto city, Riverside County, California, or another service area your firm chooses. Review whether each label is a reporting field, a page target, a call classification or simply a planning category. Do not treat the city’s population estimate as a forecast of cases or revenue.
