1. Match breaking coverage to an Orinda firm’s actual service area
Bosseo describes Legal News as monitoring local and national legal-news sources for a state, then matching stories to practice areas and state. The public page gives examples such as law changes, appellate decisions, enforcement actions, recalls and incidents. Orinda’s recorded county relationship is Contra Costa County. That fact should affect review: a story involving Orinda, Contra Costa County or a broader California issue may have different relevance from a story elsewhere in the state. The page should make its geographic relationship clear rather than implying that every California story is local to Orinda.
Recommended approach
Before booking, list the firm’s practice areas and the geographic matters it accepts. Ask how the firm would distinguish Orinda, Contra Costa County and statewide California coverage, and decide which geographic references require attorney approval before publication.
