Use McFarland’s geography to define the review scope
Your firm may serve clients in McFarland and elsewhere in Kern County, but those are not interchangeable geographic categories. McFarland city is recorded separately as a municipality, and the Census relationship places it in Kern County. Intake Coach can therefore be evaluated against the calls your firm actually handles for the areas and practice types you serve, without treating a city population estimate as a forecast of leads. Start by deciding whether the review should cover every intake call, only calls associated with McFarland, or a broader service area that includes other parts of Kern County. The product page states that every intake call can be recorded, transcribed, tagged by case type, scored, and analyzed, including calls answered by the firm or by the AI answering system.
Recommended approach
Define the geographic and practice-area labels you want your team to use before reviewing performance. Keep McFarland, Kern County, and any other service areas distinct in reporting and discussion. Ask Bosseo to show how those distinctions would appear in your proposed call-review setup rather than inferring demand from the population record.
