1. Start with the Mayfair service area, not an assumed lead profile
Mayfair CDP is in Fresno County. That relationship matters when you decide which inquiries belong to the firm, which locations need review and whether a visitor’s stated location should affect routing. It does not establish search volume, case demand, competition, language preference, staffing needs or likely revenue. Population figures describe residents, not website visitors or prospective clients. Bosseo’s public Video Intake description supports practice-area question paths, case-type qualification and routing. Use those capabilities to test your actual intake boundaries rather than building assumptions from the population estimate.
Recommended approach
Write the geographic rule your team will use before selecting questions. For example, decide which locations require attorney review, which inquiries fall outside the service area and whether location is a screening fact or simply information for follow-up. Treat any geographic rule as a firm decision to confirm in consultation, not as a conclusion drawn from Mayfair’s population.
