1. Start with the calls your firm actually handles
The first question is geographic and operational: which calls does your firm treat as part of its Interlaken service area? Interlaken is a census-designated place in Santa Cruz County, California. Your firm may serve callers there directly, receive inquiries that mention the county, or route some matters elsewhere. Those distinctions affect the intake questions, ownership rules, and follow-up decisions you should review. Population data cannot tell you how many calls your firm receives or what kinds of matters callers will present. Instead, examine your own call records and define the geographic boundaries used by your intake team.
Recommended approach
Bring a sample of recent calls associated with Interlaken or Santa Cruz County to a consultation. Review whether the team confirms location, jurisdiction, deadlines, matter type, and a reliable callback path before deciding whether Intake Coach addresses a real operational gap.
