1. Start with the footprint your firm can serve
Bosseo describes a choice between a statewide footprint and a tighter county-based footprint. For a firm focused on Diamond Springs, the relevant geographic relationship is El Dorado County—not a claim that every nearby place is part of the firm’s market. Diamond Springs is a CDP in that county, and the Census record identifies the place as having 10,927 residents in the 2020–2024 ACS estimate. That is context for deciding what to review, not evidence that residents are searching for a lawyer or that a page will generate an inquiry. The practical question is whether your intake team accepts matters from Diamond Springs and the other locations you would include.
Recommended approach
Before discussing page volume, list the cities and counties where the firm genuinely accepts work. Compare that list with Bosseo’s statewide or county-only scope, then remove locations that create an expectation the firm cannot meet. Ask how the proposed footprint will distinguish a Diamond Springs page from a broader El Dorado County page and what local facts can be supported for each location.
