1. Treat Desert Palms as a service area, not a demand forecast
The available local fact is geographic: Desert Palms CDP is recorded in Riverside County, California. Its 2020–2024 ACS 5-year population estimate is 6,579, with a margin of error of 862. Population is eligibility evidence only. It cannot tell you how many people need legal help, which matters they have, whether they search online or whether a video experience will improve conversion. Video Intake should therefore be evaluated against the visitors your firm actually receives and the service area your firm elects to cover—not against a population-based projection.
Recommended approach
During consultation, map which Desert Palms inquiries your firm accepts, which Riverside County matters belong in the same path and which geographic answers require review before a visitor reaches scheduling. Decide whether location is a qualification question, a routing field or simply information for staff review. Keep those choices separate from assumptions about demand.
