Map the first inquiry to the next action
Bosseo describes Automation as a connection between a firm’s marketing, intake and operations: website forms, calls, chat or video intake can be captured, logged, tagged, routed and followed up. For a Calabasas firm, begin with the inquiries you actually receive from people in Calabasas and the wider Los Angeles County service area you choose to serve. Do not use the city’s population as a proxy for call volume or legal need. Instead, review your own inquiry records and identify the next action required for each source and matter type.
Recommended approach
Ask Bosseo to document each entry point, required information, owner and next action before approving a workflow. The consultation should distinguish a new inquiry from a qualified consultation, a declined matter and an existing-client request.
