1. Start with the calls your firm already handles
The U.S. Census Bureau records Texarkana city as a municipality in Miller County, Arkansas, with a 2020–2024 ACS 5-year population estimate of 29,177 and a margin of error of 21. That figure describes the city; it does not establish call volume, legal demand, language needs, competition or staffing requirements. For your firm, the relevant starting point is your own intake activity and the geographic scope you actually serve. If your practice serves Texarkana city and matters elsewhere in Miller County, those boundaries should be distinguished when you review intake conversations and reporting.
Recommended approach
Bring a clear description of the communities and matter types your firm accepts. Review whether callers are being routed according to practice area, location, urgency and eligibility rather than treating the city population as a forecast. Intake Coach can be considered as a way to make those conversations more reviewable and actionable.
