1. Set the geographic boundary before you ask for reviews
Your firm may serve Bentonville, the rest of Benton County, other Arkansas communities or clients whose matters are not tied to where they live. Those are different audiences. A review strategy should therefore distinguish the city profile from the broader service area and avoid presenting one location as proof of statewide coverage.
Recommended approach
Write down the geographic scope you want prospects to understand before implementation. Review the firm’s Google Business Profile address, service-area language, practice pages and intake questions together. Decide whether Bentonville is the primary location, one location among several, or part of a Benton County and Arkansas service description.
