1. Set the geographic question before judging a source
Tillmans Corner CDP is recorded in Mobile County. A population estimate for the CDP is not a measure of households, searches, legal need or likely leads, and it should not be used to forecast performance. Your attribution review should therefore preserve the distinction between a person’s location, the page they visited and the service area your firm actually accepts. A Tillmans Corner inquiry may be associated with a local landing page, another service page, a referral, an organic visit, an AI referral, a Local Services Ad or a direct visit. Those are different facts.
Recommended approach
Ask Bosseo to show how geography is represented in the lead record and how you can distinguish Tillmans Corner inquiries from matters elsewhere in Mobile County or Alabama. Use observed lead and matter records—not population—to decide which geographic pages, channels or service areas deserve attention.
