1. Start with the geographic boundary, not the population figure
Tallassee is a municipality in Alabama with recorded relationships to Elmore County and Tallapoosa County. A page about a statewide Alabama law, an incident in Tallassee, and a matter elsewhere in either county can have different relevance to your firm. The ACS population estimate of 5,134, with a margin of error of 420, does not establish how many people search, how many need counsel, or how many firms compete for attention. Bosseo’s public description says Legal News matches stories to the firm’s practice areas and state. That state-level scope may be useful, but it does not by itself define a Tallassee editorial boundary.
Recommended approach
Before booking, write down the places your firm is prepared to serve: Tallassee, Elmore County, Tallapoosa County, Alabama, or another clearly defined area. Ask how a story would be selected when its facts, court, agency, or legal effect falls outside that boundary. Review whether a page should mention Tallassee, a county, Alabama, or no place at all. Do not use the city population as a substitute for a market or demand study.
