1. Define the geographic boundary before reviewing stories
Robertsdale and Baldwin County are not interchangeable. The Census record identifies Robertsdale as a municipality in Baldwin County, with a 2020–2024 ACS five-year population estimate of 7,194 and a margin of error of 45. Bosseo’s Legal News page describes coverage matched to a firm’s practice areas and state. A Robertsdale firm should therefore decide whether a news page is useful when it concerns Robertsdale itself, Baldwin County, Alabama statewide developments, or a different area the firm serves. That decision matters before publication, because a page can be accurate yet poorly aligned with the firm’s intended service territory.
Recommended approach
Bring a written geographic scope to the consultation. Ask how stories would be evaluated for Robertsdale, Baldwin County and Alabama, and how the firm would identify inquiries outside its accepted service area.
