Setting the Right Expectations for CNAM: A Bosseo CRM Update
We are thrilled to announce an update to Bosseo CRM that focuses on enhancing your understanding and expectations of the Caller ID Name (CNAM) feature. This update, while making no changes to the fundamental workings of CNAM, aims to clarify its operation for better alignment with user expectations. By refining the CNAM registration screen, we hope to provide a more transparent experience for you and your clients.
The update can be accessed within the CNAM registration screen, located under sub-account Settings > Phone Numbers > Trust Center > CNAM(Voice). Additionally, the CNAM registration prompt appears when you are auto-registered for SHAKEN/STIR, further augmenting your understanding and management of this feature without altering its core functionality.
Exploring the Utility of CNAM in Different Sectors
Home Improvement Businesses
For businesses in the home improvement sector, such as renovation and repair services, the CNAM feature can significantly enhance customer relations. Accurate caller ID allows clients to recognize and trust the calls they receive from service providers, improving overall engagement and client satisfaction. In a field that heavily relies on timely communication for scheduling and updates, having a recognizable caller ID is invaluable. It helps ensure that clients answer calls promptly, thereby streamlining operations and reducing scheduling conflicts.
Law Firms
In the legal industry, maintaining confidentiality and professionalism is essential. CNAM can aid in reinforcing a firm’s identity by ensuring that calls appear legitimate and professional to clients. Lawyers and legal assistants often deal with sensitive information that requires immediate attention. Being able to identify calls from their legal team swiftly enhances communication efficiency and trust, allowing for quicker coordination on pressing matters, arrangements, and case updates.
Medical Practices
Medical practices benefit enormously from precise caller identification. Recognizability through the CNAM display ensures that patients take calls that may contain important health information or updates regarding their appointments. This can reduce the likelihood of missed appointments due to unrecognized calls. Furthermore, it helps build trust between patients and their healthcare providers, ensuring that communications are seen as legitimate and engaging, ultimately improving patient care and operation flow within medical facilities.
Conclusion
The update to the CNAM registration screen is a significant step toward ensuring that our clients have a comprehensive understanding of how CNAM functions. By setting the right expectations, we empower users to leverage this feature to its fullest potential, enhancing communication effectiveness within various verticals such as home improvement, legal services, and medical practices.
We invite you to explore this update and see the positive impact it can have on your engagements. For more information on navigating these changes, feel free to access our detailed support article. Bosseo CRM remains committed to providing seamless, intuitive tools that elevate user experience across industries.




